bud to bloom
A personal branding e-course
An e-course that has been crafted for creative souls, individuals, small business owners, bloggers/influencers or anyone who wants structured, step-by-step guidance to develop, grow and maintain a personal brand that blossoms and thrives online.

this course is made for you if…

You want to develop your personal brand to either grow a successful small business or become a trusted source of online influence. If you feel like you are in need of some guidance, support and inspiration to actually start doing the work it takes to grow your personal brand then Bud to Bloom will brimming with value for you.

This is a course for creative souls who feel a little lost – you know you have a unique perspective and are full with ideas but you just don’t know how to start. Or perhaps you have started but you feel like no matter how hard you try nothing seems to work. You want to build a personal brand that is you to the core with an authentic online presence and engaged community. With a focus on more than just gaining followers for the sake of it – Bud to Bloom is full of worksheets, activities, downloads, printables and knowledge to help you cultivate your brand with a solid foundation of positive mindset layered with purpose and direction.

We will dig deep to create you a personal brand that encapsulates and communicates your true essence but most importantly we will uncover your ‘why’. I will be present each step of the way to answer any questions and help guide you – you can think of this as group coaching as much as you can think of it as a course.

in the past two years i’ve grown my audience from zero to almost 2 million per month but more importantly i’ve built an engaged and connected community.
Including 20K/month website visitors, 1.9M/month Pinterest viewers and 60K+ Instagram followers.
who i am

I have always longed to cultivate a personal brand which embodies my core values and serves others in a meaningful way. So when we moved to Switzerland in 2016 I left my corporate career in graphic design and marketing to chase this dream. However my adventure learning to navigate content creation and growing on social media wasn’t as ‘dreamy’ as I’d envisioned.

I spent our first year abroad finding my feet, trying to figure out exactly what my blog was about and fighting so many moments of self-doubt. I couldn’t even tell you how many evenings Jase (my hubby) spent trying to pep me up and encourage me to keep going (he’s a gem that guy). And finally, after what felt like an eternity of desperately trying to make things work, during our second year something clicked for me. I started understanding myself and my personal brand and how to communicate it in a way that appealed to my target audience. My website traffic, Pinterest reach, email subscribers and Instagram followers all started growing and for the first time things started feeling good and right. I was in my flow.

Now as I sit here at the beginning of our third year in Switzerland I am full of purpose and so excited to start sharing my design, marketing and photography knowledge together with my real world experience so that you can build your own personal brand into something that fills you with life and makes Monday mornings something to look forward to.

My very first class opens for enrolment later this year, so here’s some testimonials from my one-on-one coaching clients:

“Jayde was incredibly helpful! I loved getting to chat one-on-one and gain some industry knowledge from her. She is wonderful at tailoring the experience to you, your brand, and your needs and it was fantastic getting to speak with her!”

– Maddie @madcrayy

“I reached out to Jayde for some advice on having a consistent and cohesive feed! She was awesome in providing feedback on how I could improve my feed and keeping within topic when writing my captions! She’s very talented and passionate in what she does, very hard working, would definitely work with Jayde again!”

– Anna Kim @mytravelanthropy

“I’m really happy I took Jayde’s class, she is very hard working and understands the struggle it is for the work you put into your account to get noticed. I 100% recommend for you to take the class if you want to understand more about how the instagram/blogging world works. I’m definitely working with her again in the future.”

– Antonella @tonidiaries

I met with Jayde because I wanted to learn more about Instagram. I’m not a blogger – but I want make sure I stay relevant while being authentic to what my business is. Jayde really knows her stuff and took the time to understand my goals and adapt the coaching to be relevant for my small business.

– Melanie @melaniewatkinsyoga
what we will cover

Something I truly believe and have experienced myself is that it doesn’t matter how much knowledge, skill or talent you have, if you don’t have your mindset in check you won’t reach your goals. If you don’t fall in love with the process your journey will feel like an uphill battle. So before we get started on strategies, techniques and skill building we slow down and dig deep and get real about the work we need to do on the way we think.


Collecting and distilling your essence to create a personal brand that is unapologetically you from the ground up. We will use simple and straightforward strategies that fit in with your values. We set up real direction around what success means to you, want to achieve and why you want to achieve it. Most importantly we will define your ‘why’ and what gives you purpose. Purpose is key.


Building and nurturing an online community with heartfelt connection. I will share my knowledge and easy everyday actions to grow an engaged following across your chosen social media channels, including blogging, email lists, Instagram, Pinterest, YouTube, Podcast, Facebook and Twitter. We will place a particular focus on Instagram. We will also look at workflows and content planning strategies that work best for you, so that you still have time for the important things in your life. The beauty of building your own brand means that it can be on your own terms.


Honing and expanding your photography, editing and story telling skills so you can capture and communicate your unique perspective. We will cover creative thinking tools to help you push your boundaries and develop your own creative style, as well as the practicalities of photography and writing. Oh and before you ask, nope you don’t need any fancy equipment, if you have a smart phone you are already set!

what you will gain
  • Four learning modules, made up of written lessons, worksheets and activities
  • Positive mindset techniques and exercises to set you up for long term success
  • A better understanding of your why + purpose
  • An intuitive marketing plan for your personal brand
  • A personalised online channel strategy
  • A clear content plan that works around your life
  • A thorough understanding of the main online channels
  • A toolkit for growing an authentic, engaging online audience
  • A clear direction for your creative and visual style
  • Creative thinking know-how
  • Techniques to become your own kind of photographer
  • A range of photo editing techniques you can use with free apps on your phone
  • The knowledge to start creating captions and copy with soul
  • Unlimited email support, guidance and feedback from me during the course
  • Weekly live Q&A sessions, where we can all further our learning together
  • Lifetime access to course content – which means you will always be up to date with my latest guidance and advice
join the 2019 waiting list
don’t miss out on a space – sign up for early access to enrolment

My very first class will be open for enrolment soon! Sign up for early access to be one of the first to know when enrolment opens. Because I will offer my guidance and support during the course spaces will be limited.

Your investment: $450 for lifetime access
Or 2 payments of $225

What is the difference between your course and coaching?

My course is perfect for anyone who wants the balance of the structure of classes and the guidance of a coach with the particular focus on building a marketing, channel and content plan for your personal brand. Whereas my coaching is totally personalised to you and what you want to achieve and focus on over a longer period of time.

Should my personal brand already be established?

It doesn’t matter what stage your personal brand is at, whether you’ve never really put much thought into it or you’ve been working on it for years, this course will offer a structured framework with insight and value for everyone looking to grow their online audience.

Do I need any particular equipment for the course?

If you have a smart phone and an internet connection you have everything you need. I want you to know how to work with what you have and where you are right now.

Will the techniques I learn ensure my online audience grows?

This course is not a quick fix – there is no such thing as a quick fix. It is a wholistic, authentic, guiding hand. The knowledge and techniques I am sharing will not guarantee anything unless you put in the work required. I can share, show, teach and tell but I cannot action it for you. However if you do put in the practice and work I know you will thrive.

Why are the course lessons written rather than videos?

I decided that written content was the best way to serve up my course because I know I won’t miss a thing. When I speak to a camera I prefer to go freestyle and that means I am not reading from a script and could easily miss valuable information out. Written format also makes it much easier for me to update content on the go and make sure you area always getting the latest and greatest from me.

How long will the course take?

I am still finalising these details but I am currently working on a four week course structure, covering one module per week. Each module will require a minimum of 4 hours of work, but of course the more you put in the more you will get out. You will also have lifetime access to the content so if you do want to go back and re-do certain parts you can do this anytime.

What if I can’t make the live Q&A’s?

That’s ok, all the lives will be saved and shared afterwards so you don’t miss a thing. You can also submit your questions via email for me to answer during these sessions.

If you have any specific questions about my coaching I’d love you to reach out to jayde.scukovic@gmail.com

psst… want my secret instagram bio blueprint in the mean time?