the personal branding e-course
Bud to Bloom is a personal branding course for lost creative souls who want to gain the knowledge and skills to develop a unique personal brand that blossoms and thrives online.

With a focus on more than just gaining followers for the sake of it – Bud to Bloom is the personal branding e-course that will have you digging deep to cultivate your brand with a solid foundation of positive mindset layered with purpose and direction, as well as giving you the tools to grow and flourish in the sometimes harsh online landscape.

In my classes I am sharing everything I’ve learnt about building a personal brand and growing profitable business online using social media. You will learn how to find your space in the digital world and focus your energy so all the work you do actually has an impact. I am also available to answer any questions and help you along the way in our dedicated Bud to Bloom group.

Whether you don’t even know where to start or you feel like what you’ve already built is wilting away, this course will light the way.

Bud to Bloom has been crafted for creative souls, individuals, small business owners, bloggers/influencers or anyone who wants structured, step-by-step guidance to develop, grow and maintain a unique personal brand with an engaged audience, that blossoms and thrives online (and yes makes money!).

But wait… what is a personal brand?

Whether you have been intentional about it or not everyone has a personal brand. Your personal brand is intrinsically you – like your finger print, it’s unique to who you are. Your distinctive combination of life experience, skills, talents and personality form your personal brand. In Bud to Bloom you will learn to leverage your personal brand to become the personality behind your business.

in the past two years i’ve grown my reach from zero to over 1.5 million per month but more importantly i’ve built an authentic personal brand with equity
Including 20K+ monthly website visitors, 10K+ email subscribers, 1M+ monthly Pinterest viewers and 65K+ Instagram followers.
this is for you if
  • You feel lost when it comes to marketing your personal brand and growing an engaged audience on social media
  • You need help finding your niche
  • You want to learn how to tell your brand story creatively with your own visual style
  • You need to develop your writing so you can create meaningful captions
  • You want to create a business that fills you with purpose and earns you an income

what we will cover

Something I truly believe and have experienced myself is that it doesn’t matter how much knowledge, skill or talent you have, if you don’t have your mindset in check you won’t reach your goals. If you don’t fall in love with the process your journey will feel like an uphill battle. So before we get started on strategies, techniques and skill building we slow down and dig deep and get real about the work we need to do on the way we think. This module is probably not why you will sign up to the course, but in my opinion it’s the most valuable of them all and I guarantee you will learn something about how you are holding yourself back from the success you are dreaming of.


Collecting and distilling your essence to create a personal brand that is unapologetically you from the ground up. We will use simple and straightforward strategies that fit in with your values. We set up real direction around what success means to you, want to achieve and why you want to achieve it. Most importantly we will define your ‘why’ and what gives you purpose. Purpose is key.


Building and nurturing an online community with heartfelt connection. I will share my knowledge and easy everyday actions to grow an engaged following across your chosen social media channels, including blogging, email lists, Instagram, Pinterest, YouTube, Podcast, Facebook and Twitter. We will place a particular focus on Instagram. We will also look at workflows and content planning strategies that work best for you, so that you still have time for the important things in your life. The beauty of building your own brand means that it can be on your own terms.


Honing and expanding your photography, editing and story telling skills so you can capture and communicate your unique perspective. We will cover creative thinking tools to help you push your boundaries and develop your own creative style, as well as the practicalities of photography and writing. Oh and before you ask, nope you don’t need any fancy equipment, if you have a smart phone you are already set!

what you will gain
  • Four learning modules, made up of video lessons, written content, worksheets and activities
  • Positive mindset techniques and exercises to set you up for long term success
  • A better understanding of your why + purpose
  • An intuitive marketing plan for your personal brand
  • A solid guide on how to monetise
  • A personalised online channel strategy
  • A clear content plan that works around your life
  • A thorough understanding of the main online channels
  • A toolkit for growing an authentic, engaging online audience
  • A clear direction for your creative and visual style
  • Creative thinking know-how
  • Techniques to become your own kind of photographer
  • A range of photo editing techniques you can use with free apps on your phone
  • The knowledge to start writing captions and copy with soul
  • Guidance and feedback from me during the course via our Facebook Group
  • Lifetime access to course content – which means you will always be up to date with my latest guidance and advice
enroll in bud to bloom

your investment
USD$297 for lifetime access
Or two monthly payments of USD$149

If you are anything like me, you are sitting here right now going back and forth on your decision to take this course. After all $297 seems like a lot of money to spend on yourself. It took me over 12 months to finally commit to doing my first e-course and as soon as I’d signed up and finished it I made more progress in one month that I had in the previous 12. I was kicking myself for not signing up to that course on the first day I started out. I would have been sitting there with a whole year’s worth of growth by the point I finally signed up. And here’s the crazy thing, during that 12 months I would not blink at spending the same amount of money on flights, on traveling, on clothes, on a new lens for my camera, on going out for dinners each month… none of those things helped me propel my business forward and in combination they cost me a lot more than the course would have.

The great thing about Bud to Bloom is that you also gain lifetime access to the course. So you can come back to it time and time again to refresh yourself. I’ve even used my own course a number of times, going back through module one when I need to feel more positive about my work and back through module two when I want to reassess and realign my marketing plan.

I don’t want to push you into something you don’t want to do, but I’m pretty sure that since you’ve scrolled this far down the page and you’re still reading that you know you want to sign up for Bud to Bloom and you know it will have an immense amount of value for you. Right now you have the opportunity to make a decision to invest in yourself, to learn how to turn your dreams into actions and to start moving forward.

“I haven’t even finished the course and I’ve found the clarity I’ve been searching for. I’ve spent the past year full of self-doubt and feeling stuck in the creative process and what I’ve already worked through in the course has been a real eye opener. Not only does Jayde’s creativity ooze through each module, but the detail of information is incredible. I wish she had created this sooner!”

– Kate Heironymus @yinoveryang

“This was my first online course and I knew that if I were to invest in one from anyone, it would be Jayde. Even before the course I had learned so much from Jayde’s insights and free advice and tips she shared on her social media, so I already found her insight extremely valuable. I loved the wholistic approach – going from “bud to bloom” really *gently* forces you to look inward and examine the why behind your desires to grow as a brand which is ultimately the most important step. Her words and lessons are easy to read and enhanced with beautifully designed illustrations and infographics. The podcasts and videos she includes in the lessons are appropriate to the topic and inspiring. In addition, the course provides instructional information on the ins and outs of social media branding, overview of the channels (you can pick and choose at this point what information applies to your particular needs and spend time on each accordingly.) I would recommend this course to anyone who is trying to build their brand from the ground up and gain a better understanding of their purpose and how they can translate that into personal branding that represents (and profits) them.”

– Allie @alliemarietravels

“Bud to Bloom was an eye opener! In a world full of content, complexity and self-doubt, Jayde gives you a clear view on how to find a way to build your own personal brand that you feel absolutely comfortable with! And what I liked best is, that she always find the best words to encourage you in your dreams and keep on doing what you love to do!”

– Romana Huber @fouraway.photography

“Hey Jayde, I wanted to let you know how much I’m getting out of your Bud to Bloom course. Your exercises are really helping me distill and recognise those things that light me from within. I’m feeling excited and invigorated and brave enough to try new things. Thank you for helping me to connect with myself in an entirely new way. One of the things I need to get brave about is learning how to do an Instagram story and then following through with it. I’m still working on setting boundaries about how much I share online, and Insta-stories at times feel too personal and private. All in all, Jayde, I think you’ve done a great job. You’ve created a resource that I’m going to refer to again and again for quite some time. There is a lot of great information and many useful tools. I think it’s also been very good value for my money.

– Valerie Waldo @joyfulredhead
why learn from me?

Well because I’ve stood where you are currently standing… I had always longed to cultivate a personal brand which embodies my core values and serves others in a meaningful way. So when we moved to Switzerland in 2016 I left my corporate career in graphic design and marketing to chase this dream. However my adventure learning to navigate content creation and growing on social media wasn’t as ‘dreamy’ as I’d envisioned.

I spent our first year abroad finding my feet, trying to figure out exactly what my blog was about and fighting so many moments of self-doubt. I couldn’t even tell you how many evenings Jase (my hubby) spent trying to pep me up and encourage me to keep going (he’s a gem that guy). And finally, after what felt like an eternity of desperately trying to make things work, during our second year something clicked for me. I started understanding myself and my personal brand and how to communicate it in a way that appealed to my target audience. My website traffic, Pinterest reach, email subscribers and Instagram followers all started growing and for the first time things started feeling good and right. I was in my flow.

Now as I sit here at the beginning of our fourth year in Switzerland I am full of purpose and so excited to start sharing my design, marketing and photography knowledge together with my real world experience so that you can build your own personal brand into something that fills you with life and makes Monday mornings something to look forward to. Bud to Bloom is the course I wish I’d had to turn to when I first started my journey to building my personal brand – let it be your mentor, your guiding light and the spark of inspiration you need to start taking actions towards your dreams.

risk-free guarantee

I understand this course is an investment for you and I want all of my students to be 100% happy with their choice to enroll, which is why I have a risk-free guarantee. I’m confident that if you do the work, you’ll get immense benefit from Bud to Bloom. And I’m happy to back that up with my risk-free guarantee.

Participate in up to the first two Bud to Bloom modules (within two weeks of enrolling in the course), if you no longer feel that Bud to Bloom is right for you, send me an email, before the end of module two. I’ll ask for your completed coursework to make sure you gave it a go, and ask what didn’t work for you so I can learn and improve. Once I receive your completed coursework and feedback, you’ll get a complete refund. The refund deadline is the end of module two. If you access course content beyond module two you will no longer be eligible for the risk-free guarantee. The deadline exists because, if you sign up for Bud to Bloom I want you to get started. I put a lot of effort into this course and I want to devote that effort to students who are committed. If you don’t plan on starting right away, make sure this is the right investment for you as the refund period does have a firm deadline.

If you have any specific questions about this e-course before you sign up I’d love you to reach out to jayde.scukovic@gmail.com so I can help you.

ok i’m ready, let’s do this!
What is the difference between your course and coaching?

While my course is perfect for you if you want the balance of the structure of classes and the guidance of a coach with a deep dive into finding purpose and crafting a marketing, channel and content plan for your personal brand – my single session coaching is totally personalised to you and the one or two areas you want to focus on. Depending on how much you want to cover, you may need to book more than one session – which is why my course can be better value for money.

Should my personal brand already be established?

It doesn’t matter what stage your personal brand is at, whether you’ve never really put much thought into it or you’ve been working on it for years, this course will offer a structured framework with insight and value for everyone looking to grow their online audience.

Do I need any particular equipment for the course?

If you have a smart phone and an internet connection you have everything you need. I want you to know how to work with what you have and where you are right now.

Will the techniques I learn ensure my online audience grows?

This course is not a quick fix – there is no such thing as a quick fix. It is a wholistic, authentic, guiding hand. The knowledge and techniques I am sharing will not guarantee anything unless you put in the work required. I can share, show, teach and tell but I cannot action it for you. However if you do put in the practice and work I know you will thrive.

How long will the course take?

This course is designed to be completed in four weeks, with one module per week. Each module will require a minimum of 4 hours of work, but of course the more you put in the more you will get out. You can choose to follow the one week per module setup or you can complete the course in your own time. You will also have lifetime access to the content so if you do want to go back and re-do certain parts you can do this anytime.

What is your refund policy?

I understand this course is an investment for you and I want all of my students to be 100% happy with their choice to enroll, which is why I have a risk-free guarantee if you are not satisfied. I’m confident that if you do the work, you’ll get immense benefit from Bud to Bloom. And I’m happy to back that up with my risk-free guarantee. For details see the above section titled ‘risk-free guarantee’.